Super Spa Case

(2025)

about

From furniture store to longevity expert

One of the biggest campaigns we have ever managed. This campaign is not only the first social-first campaign for pfister, but is also being played out throughout the year - and in three (!) languages in Switzerland. With a challenger strategy, we are pursuing the goal of positioning pfister on the market as a “longevity expert”, successfully personified by the pfister Longevity Goddess.

work

Client

pfister

Project

Schlafen-Kampagne 2024/25

Media

Instagram, YouTube, YouTube Shorts, Web

Credits

Client: pfister, Strategy, Creative Concept, Text and Art Direktion: Super Spa, Lead Agency: Vasata Schröder, Production: Markenfilm
0.002480.232480.23